Card Categories

  • Gift Cards

  • Loyalty Cards

  • Membership

  • Hospitality

  • B2B

  • B2C

Card Types

CR80 • Double Cards • M6 • RAC Cards • Key-fob Configurations • Specialty Die-Cut

Multi-Platform Manufacturing

Lithography • Surface Printing • Digital Printing

Card Substrates

PVC • Clear PVC • Recycled PVC • Polyethylene Terephthalate (PETG) • Styrene • Teslin • Paper • Recycled Options • Specialty Colors • Wood Core

Card Enhancements

Specialty Technologies and Graphic Arts Techniques are widely used in card manufacturing. Synergy World brings additional value by assessing designs for opportunities to add artful enhancements that are relevant and effective. Our experience in expert blocking allows appropriate technologies to visually emerge in carefully selected areas to maximize visual interest and elevate the design.

Full Color Printing – G7 Certified • Foil Stamping • Silk-Screening • Finishes • Polish • Satin • Matte • Linen • UV • Specialty Mounts • Paper • Fabric • Wood

Card Personalization

High Density Ink Jet DOD (Drop on Demand) • Magnetic Stripe Imaging and Encoding • 3-Track Hi-Co • 2-Track Lo-Co • Custom and Specialty Colors • Label Affixing • Card Affixing

Carriers

Functional? Yes. But we believe that carriers provide an opportunity for thoughtful presentation that elevates not only the card but the brand. Inherent challenges and issues in the marketplace, such as lack of retail space for messaging and competition to garner consumer attention, can be solved with an innovative carrier or packaging option.
In addition to this wide selection of carrier options, Synergy offers a variety of proprietary Production Plus Carriers that are designed and engineered to incorporate an integrated “freemium” that has high perceived value at low incremental cost.

Blackhawk Carriers • InComm Carriers • Standard and Wrap Carriers • Gift Package Carriers • Folded Carriers • Layered – Using Less In-Store Space • Clear Carriers • Motion Carriers • Sustainable Paper Carriers • Dimensional Carriers

Standard & Specialty Packaging

Affixing and Match Affixingprint-10 • Affix and Fold or Affix and Insert • Bundling, Shrink Wrapping, Bagging or Boxing • Bulk Sleeve & Cases or Printed Sleeves & Cases • Card Tins and Gift Boxes • Dimensional and Interactive Packaging • Custom Designed Packing

Signage

The consumer shopping environment is rich in opportunities to capture attention, elicit a reaction or drive a purchase. Whether at a register, the front desk of a hotel or in a store window, Point of Sale Displays and Signage play a big role in elevating card sales.
Generating awareness that is visually compelling is the first step. Adding even modest signage can help drive planned or impulse card purchases. PSA will collaborate with you on size, design and placement of signage that is effective and grows your gift card program.

Counter Displays – variety of size and materials • Floor Displays – semi-permanent corrugated to permanent wood, metal, etc. • Counter Mats • Posters and Banners • Custom Designs

Postcard Mailers

Our plastic postcard mailers are thick and more like gift cards that discount coupons. Prospects are LESS likely to throw out a FREE Gift Card! Many more people will value them, and actually use them, without feeling like they’re being cheap. (compared to paper coupons)

Our cards durability also means they won’t become a crumpled mess and get thrown out; people will hold on the them. There is also NO envelope so they are instantly read.

FEATURES

  • Standard, Medium and Jumbo Size Designs
  • Professional Artwork
  • Magnetic Strip, Encoding, Variable Printing
  • Custom Demographic Mailing List to Targeted Zip Codes

DETAILED REPORTING

  • Redemption
  • Frequency of Visits
  • Dollars Spent per Customer
  • Average Ticket

BUSINESS BENEFITS

  • Hybrid Card (Gift & Rewards Card in One)
  • 100% Identifiable & Trackable
  • Attract New Customers
  • Retain Loyal Customers
  • Website Log-In to Track Real-Time Data Analysis

NEW!
Scratch & Sniff Plastic Postcard Mailers!

Looking for New Innovative Marketing Ideas? Synergy World once again is one step ahead of the competition! If our 30 mil thick plastic Postcard Mailers with snap out gift or reward cards aren’t catchy enough for you, now you can supercharge your direct mail campaign and add another dimension to your message. Scent!

BENEFITS OF ADDING A SCRATCH AND SNIFF TO YOUR MAILER:
Increased pass along rate – Your recipient will love showing everyone what came in the mail!
Increased message retention – Scratch and sniff adds another level of attention to your message as the consumer read, scratches and smells!
Tempt your prospect – Activate their sense of smell!
Show your companies personality – Prospects will note that your company is different and fun!
Memorable – Everyone will love and remember your mailer, just like a good TV commercial

 

Advertising Facts – Scent Marketing*

19% more prospects noted seeing the scented ads then the same ads without a scent
79% of noters in the US and Canada took action after seeing the ad with a scent (Burt’s Bees Advertisement)
Those who were shown a scented ad read more of the advertisement then those ads that were unscented
*Source GfK Cover to Cover Issue 8, 2011